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Samsung Wearable Division ‘Crisis’: Losing Ground to Huawei and Xiaomi

Marty S.

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📊 Industry Moves

Samsung’s wearable division faces what analysts call a crisis, with Huawei and Xiaomi pressuring its share at lower price points. Look for more aggressive Samsung Galaxy Watch 9 discounting and bundle pricing as the company tries to defend volume.

Marty’s Take:

Samsung’s core problem isn’t the top or bottom of its lineup, it’s the middle. Once Huawei and Xiaomi undercut on price and Apple/Garmin own the premium tier, the Samsung Galaxy Watch 7 has no clear identity left to defend. For buyers, that squeeze usually means faster discounting on current-gen Samsung models this fall. Compare where it still wins in our best fitness tracker rankings.

Shop mentioned gear: Samsung Wearable Division | Samsung Galaxy Watch 9 | Xiaomi Samsung | Huawei

Source: The Asia Business Daily

📖 Our deep dive: Best Fitness Tracker

HuaweiSamsungSmartwatchesXiaomi

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Marty S.

Marty S.

Marty is a contributor at Fitness Tech Trends, focused on helping readers cut through the noise and make informed decisions about fitness technology. He dives deep into product comparisons, analyzes features that actually matter, and breaks down technical specs into practical insights. Whether readers are choosing between heart rate monitors, deciding on recovery tools, or figuring out which smartwatch fits their training style, Marty aims to provide straightforward, no-hype guidance. When he’s not researching the latest gear, he’s probably testing theories about what makes certain products stick while others fade into the gadget graveyard.