Original data from the Fitness Tech Trends wearables database: adoption trends, pricing shifts, and feature analysis across tracked device launches. Figures describe FTT-tracked notable launches, not the total market. Free to cite with attribution.

Screen-free wearables (rings, straps, chest sensors, audio) jumped from 3% of FTT-tracked launches in 2023 to 30% in 2025. The wearable is losing its screen, while the screens…

The flagship flex of 2022 is becoming a mid-tier default. Consumer ECG adoption roughly doubled in four years, even as wearables got cheaper.