Fitbit founders launch Luffu Link, an LTE-enabled health and safety wearable

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🚀 New Launches

Fitbit co-founders James Park and Eric Friedman just launched Luffu Link, a screenless LTE band with health sensing, GPS sharing, voice logging, and one-button help calls, no phone required. Preorders are $250 (retail $300) with LTE bundled in, shipping early 2027, and this is squarely aimed at family caregiving and older-adult safety, not training, so its real competition is medical alert pendants like Life Alert, not something like a Garmin Vivosmart 5.

Marty’s Take:

Park and Friedman skipped the smartphone-dependency problem entirely by building LTE straight into Luffu Link, which matters more than the health monitoring specs: caregivers shopping for elder or kid safety trackers should weight standalone connectivity over feature lists now. Compare that tradeoff against phone-tethered options in our best fitness tracker roundup before buying.

Shop mentioned gear: Garmin Vivosmart 5 | Fitbit

Source: TechCrunch