Samsung ordered to pay Swatch $11.6 million over smartwatch app trademark violations

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📊 Industry Moves

A US court ordered Samsung to pay Swatch Group $11.6M over third-party Galaxy Store watch faces that copied Omega, Longines, and Tissot branding. For Galaxy Watch owners, expect tighter store moderation and fewer luxury-lookalike faces, though Samsung can still appeal.

Marty’s Take:

Swatch’s win sets a benchmark for platform liability. Expect Samsung, Google, and Apple to purge lookalike watch faces preemptively rather than fight future suits, tightening the free app ecosystem across the board. If gimmicky luxury-brand faces mattered to your buying decision, check what survives before choosing between models in our best fitness tracker guide.

Shop mentioned gear: Galaxy Watch | Samsung

Source: Business of Fashion