Garmin Launches Cirqa Band: $199 Recovery Tracker Challenges Whoop, Oura with Free Heart Rate Monitoring

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🚀 New Launches

Garmin Cirqa Band finally gives Whoop Band and Oura Ring users the subscription-free escape they’ve been waiting for at $199. But unless Garmin’s recovery math matches the incumbents’ AI chops, it’s a $200 thermometer with a prettier interface.

Marty’s Take:

Garmin’s $199 Cirqa Band isn’t really a Whoop or Oura Ring killer, it’s a signal that subscription fatigue has hit fitness tech’s ceiling. Expect Whoop and Oura Ring to loosen paywalls on core metrics within a year rather than lose share to free-tier competitors. Check our comparison guides before betting on either camp.

Shop mentioned gear: Oura Ring | Whoop Band | Garmin Cirqa Band

Source: Gizmodo